Anti-counterfeiting & Online brand protection (worldwide)
Monitoring and Takedown
Intellectual property rights are valuable business assets that may require continuous enforcement. Successful brand names are at risk of getting exploited by counterfeiters hoping to make money off unsuspecting consumers.
Online brand protection requires vigilant monitoring of numerous Internet market platforms for adequate protection and enforcement of intellectual property rights.
We provide monitoring for;
Our website monitoring services include in-depth review of competitor websites, including source code, for trademark and copyright infringement. We create enforcement programs for online brand protection. Part of our services include sending cease and desist letters, as well.
- Domain Names
Domain names can be used for brand theft by confusing consumers or redirecting them to counterfeit goods websites. Additionally, cyber squatters are a never-ending ordeal with the massive release of new top-level domain names. Our firm offers worldwide domain name monitoring services for identification of third party infringing registrations.
- Paid Ads, Pay-Per-Click and similar
Internet search ads provide infringers with the ability to come up at the top of search results for any search terms they chose to pay for. Many jurisdictions have found that the purchase of another partyâ€™s trademark as a keyword does not constitute â€œuse in commerce.â€Â However, whether such use constitutes infringement then depends on whether a likelihood of confusion exists, which is very fact specific. Therefore, trademark owners should pay attention to competitor activities in keyword ads to identify infringing bidders. We monitor competitor ads and build cases of trademark infringement in preparation for litigation if cease and desist letters donâ€™t stop the use.
- Online Marketplaces, such as Amazon, eBay, Overstock
Online brand protection includes watch services for identification of resellers on product over all sales platforms on the Internet. While the Internet is vast, infringing use is typically found in the major marketplaces. Investigation of non-authorized resale of product often identifies counterfeit product. We help companies run investigations to obtain evidence on suppliers of counterfeit product to stop the manufacturers.
- Social Media as well as private stores on Facebook
- Online Business Listings
- Internet Articles with Affiliate Links
We offer watch and monitoring services, as well and custom trademark enforcement and protection programs tailored to client needs. To fully protect a brand, we may also monitor for copyright and patent infringement. Any third party use of anotherâ€™s intellectual property has the potential to damage brand reputation, so we provide comprehensive IP monitoring services.
Online Brand Protection
- Online brand protection
- Anti – Counterfeiting & Trademark Piracy
- Trademark Counterfeiting enforcement
- Software Counterfeiting enforcement
- Copyright Counterfeiting enforcement
- Online Seller Enforcement
- Luxury Brand Protection
- Illegal Gray Market Goods Enforcement
- Customs & Border Protection IP Rights Enforcement